Advanced Digital Marketing Combo

About Course

Digital Marketing Combo

The Ultimate Digital Marketing Combo – From Scratch to Success!

Master Digital Marketing from Pin to Plane with this power-packed 3-in-1 combo course designed for beginners, professionals, and business owners!

Specialize the art of digital marketing with this comprehensive combo course, covering everything from fundamentals to advanced strategies. Designed for entrepreneurs, professionals, and aspiring marketers, this program equips you with practical skills to build a strong online presence, create impactful campaigns, and leverage cutting-edge tools.

What’s Included?

● Digital Marketing Essentials (Beginner)

Social media setup, content creation, and basic advertising.

Detailed information about the course on the page: Digital Marketing Essentials for Beginners – Eduquest Courses

● Digital Marketing Mastery (Intermediate)

Google, Canva, WhatsApp, AI, and advanced content strategies.

Detailed information about the course on the page: Digital Marketing Mastery – Intermediate Level – Eduquest Courses

● Digital Marketing Expert (Advanced)

AI-powered marketing, data-driven strategies, influencer & affiliate marketing.

Detailed information about the course on the page: Digital Marketing Mastery – Advanced Level – Eduquest Courses

Why Enrol?

● One Course, Three Levels

Master everything from A to Z about digital marketing at a combo price .

● Real-World Applications

Hands-on projects, Q&A modules for your doubts, and expert mentorship.

● Tamil Language

Learn in the most comfortable way. This is a one of a kind course, bringing the learnings from industry experts across the country into your palms, in your native language.

● Certification & Career Growth

Stand out in the competitive digital space with your certificate alongside the amazing learning.

Take Charge of Your Digital Success – Enrol Now!

Course Content

Beginner

1.1 intro

01:08
1.2 Demo – Setting up a meta page

31:51
1.3 linking insta to fb with demo

02:11
1.4 Reels, Posts, Stories

08:19
1.5 Boosting Posts on Facebook Marketplace

04:31
2.1 Intro

00:56
2.2 Types of posts

02:51
2.3 Using Meta Insights

02:35
2.4 Engaging with Your Audience

02:54
2.5 Optimizing Your Profile for Success

06:29
2.6 Creating a Consistent Brand Aesthetic

10:30
2.7 Boosting Posts for Maximum Reach

00:58
2.8 Troubleshooting Common Issues

05:16
3.1 Intro

01:17
3.2 Setting Up Your YouTube Channe

01:01
3.3 Demo – Creating a Youtube Channel

19:02
3.4 Uploading your first video

03:20
3.5 Understanding Copyright

03:08
3.6 Increasing Watch Hours and Engagement

06:20
3.7 Youtube Studio

01:24
3.8 Post options

00:45
4.1 Intro

01:33
4.2 Setting Up Your LinkedIn Profile

22:17
4.3 Building Connections and Networking

04:24
4.4 Sharing Content and Building a Brand

05:38
4.5 Using LinkedIn for Business Growth

13:19
4.6 Conclusion

01:09
5.1 Intro

01:34
5.2 Understanding the Basics of Website Building

05:16
5.3 Building on Wix Demo

40:02
5.4 Building on WordPress Demo

47:10
5.5 Maintaining and Updating Your Website

03:01
5.6 Conclusion

00:28
6.1 Intro

01:30
6.2 Getting Started with WhatsApp for Business

03:02
6.3 Introduction to Email Marketing

00:31
6.4 Best Practices for WhatsApp and Email Marketing

02:52
6.5 Boosting Posts on WhatsApp Business

03:03
6.6 Recovering Accounts and Contact

01:18
6.7 Recovering Mail ID and Password

01:02
6.8 Clearing Browser History and Tabs (General)

01:07
7.1 Intro

01:19
7.2 Understanding the Different Types of Social Media Content

02:36
7.3 Planning Your Content

02:35
7.4 Tools for Creating Social Media Content (Canva Demo)

10:24
7.5 Best Practices for Engaging Content

08:21
7.6 Posting and Measuring Success

02:51
8.1 Intro

01:13
8.2 Understanding Digital Marketing Strategy

02:10
8.3 Setting SMART Goals

03:26
8.4 Identifying Your Target Audience

02:37
8.5 Choosing the Right Platforms

00:00
8.6 Measuring Success and Optimizing

03:34
9.1 Intro

01:18
9.2 Crafting Your Digital Marketing Plan

04:32
9.3 Real-Life Case Studies

00:00
9.4 Practical Exercises for Application

02:16
9.5 Final Project – Your Digital Marketing Plan

01:56

Intermediate

Module Introduction

01:02
1. Module Introduction

01:02
1.2 Digital Marketing Basics SEO

03:02
1.2.1 SEO Exercise

01:25
1.2.2 Target Group

01:12
1.2.3 Google Trends

02:03
1.3 What is Classic Marketing

01:24
1.3.1 Benefits of Digital Marketing

02:04
1.4 DEMO – Setting up a Meta Business Page

39:13
1.4.1 Classic vs Digital Marketing Exercise

00:18
1.5 Basic Competition Analysis

01:22
1.6 ROI and Reach

01:30
1.7 USP

01:54
1.8 Advanced Tip – Google Alerts

00:55
1.9 Customer Journeys

03:50
1.9.1 Exercise

00:23
1.10 Basic Go to Market Strategy

02:09
1.10.1 Exercise

00:26
1.11 Summary

00:53
2.1 intro

01:15
2.2 Meta Overview

00:59
2.2.1 Content planning and engagement

02:51
2.2.2 Meta Content Tools

03:26
2.2.3 Advanced Tip – Meta Analytics

00:25
2.2.4 growing followers organically

01:47
2.2.5 Effective paid advertising

00:34
2.2.6 Demo – Adding Content on Meta

13:53
2.2.7 Exercise

00:26
2.3 Linkedin Marketing

01:57
2.3.1 Tip – Using #

00:59
2.3.2 Demo – Setting up a Linkedin page

18:30
2.4 Summary

00:20
3.1 Intro

01:12
3.2 Creating Engaging Content

01:49
3.2.1 Short vs Long Format

00:29
3.2.2 VLOGS

02:38
3.2.3 Tutorials

01:00
3.2.4 ASMR

00:55
3.2.5 Product Demo

00:40
3.2.6 Exercise

00:28
3.2.7 Advanced Tip Click Bait

02:02
3.2.8 Youtube SEO

01:08
3.2.9 Demo – Uploading a Video

32:58
3.2.10 Exercise

00:24
3.2.11 Advanced Tip – Thumbnails

01:06
3.3 Growing Your Channel Organically

05:04
4.1 Intro

01:08
4.2 – Logo design

00:42
4.2.1 – The logo game

02:40
4.2.2 Elements of a powerful logo

04:02
4.2.3 Demo – Designing a logo on Canva

09:44
4.2.4 Demo -Video Editing on Canva

23:05
4.2.5 Demo -Making a post on Canva

11:49
4.3 Summary

00:22
5.1 Intro

01:18
5.2 Email Marketing Basics

01:50
5.3 Effective Email Campaigns

00:34
5.3.1 Demo Email Campaigns

19:33
5.3.2 Exercise

00:32
5.3.3 Types of Mails

02:29
5.3.4 Email Marketing Case Study

13:38
5.3.5 Advanced Tip – Responsiveness

00:30
5.3.6 Exercise

00:33
5.4 Analysing and Optimising

01:33
5.4.1 – Audience Segmentation

02:56
5.4.2 Demo MailChimp

19:06
5.4.3 Advanced Tip – Text vs imagery

00:56
5.5 Summary

00:42
6.1 Intro

01:02
6.2.1 Website Building

00:58
6.2.2 Domains

00:37
6.2.3 Web Seo

01:09
6.2.4 Web Hosting

01:08
6.2.5 Web building Apps

00:51
6.2.6 UI_UX

00:24
6.2.7 Demo – Building a website on Wix

37:55
6.2.8 Customisation

01:32
6.2.9 Choosing Themes

00:47
6.2.10 Consistency

00:43
6.2.11 Importance of Customisation

03:38
6.3 Summary

01:00

Live

Advanced

1.1 – INTRODUCTION & BIG-PICTURE TRENDS

13:13
1.2 – AI, Machine Learning and Marketing Automation-003

26:59
1.3 Voice Search and Conversational Marketing

14:11
1.4 – AR_VR APPLICATIONS IN MARKETING

12:10
1.5- DATA PRIVACY & FIRST-PARTY DATA BASICS

10:54
1.6 – DETAILED INDIAN CASE STUDIES & PRACTICAL STORIES

09:10
1.7 – WRAP-UP, ACTION STEPS & FINAL VISUAL SUMMARY

05:18
2.1 – INTRODUCTION & WHY ADVANCED SEO MATTERS

08:12
2.2 – Technical SEO Deep Dive

22:26
2.3 – KEYWORD RESEARCH TOOLS & TACTICS

06:41
2.4 – COMPETITOR ANALYSIS & CONTENT CLUSTERING

07:13
2.5 – HIGH-AUTHORITY LINK BUILDING FUNDAMENTALS

11:42
2.6 – ADVANCED LINK BUILDING TACTICS & OUTREACH

05:14
2.7 – Real-Life Case Studies (WITH INDIAN EXAMPLES)

04:43
2.8 – WRAP-UP, ACTION STEPS

04:15
3.1 – INTRO & WHY ADVANCED CONTENT MARKETING MATTERS

05:26
3.2 – CREATING PILLAR CONTENT & CONTENT HUBS

06:40
3.3 – INDIAN EXAMPLE – PILLAR & CLUSTER SUCCESS

05:29
3.4 – STORYTELLING FOR DEEPER ENGAGEMENT

07:41
3.5 – INDIAN EXAMPLE – STORYTELLING IN MARKETING

03:29
3.6 – OMNICHANNEL REPURPOSING STRATEGIES

03:58
3.7 – Real-Life Indian Case Studies & BEST PRACTICES

04:16
3.8 – WRAP-UP, EXPERT TIPS

02:48
4.1 – Why it matters

04:13
4.2 – ADVANCED GOOGLE ANALYTICS & GA4 SETUP

13:22
4.3 – LINKING GOOGLE ADS, SEARCH CONSOLE & BIGQUERY

05:44
4.4 – UNDERSTANDING & CHOOSING ATTRIBUTION MODELS

05:26
4.5 – PREDICTIVE ANALYTICS IN ACTION

07:17
4.6 – INDIAN CASE STUDY – Myntra Churn Reduction

05:31
4.7 – WRAP-UP and ACTION STEPS

04:30
5.1 – WHY ADVANCED SOCIAL MEDIA STRATEGIES MATTER

03:47
5.2 – Advanced Ad Targeting & A_B Testing

05:04
5.3 – Case Study – LICIOUS USING ADVANCED TARGETING & A_B TESTING

04:53
5.4 – COMMUNITY BUILDING ON LINKEDIN & DISCORD

06:35
5.5 – REAL BRAND EXAMPLE – ZOHO & LINKEDIN COMMUNITY BUILDING

04:42
5.6 – SOCIAL COMMERCE

05:08
5.7 – Real Brand Example – Meesho’s Social Commerce Success

03:09
5.8 – Wrap-Up & Expert Tips

01:58
6.1 – WHY EMAIL AUTOMATION STILL RULES

04:41
6.2 – ADVANCED SEGMENTATION STRATEGIES

04:26
6.3 – Case Study #1 – NYKAA’S SEGMENTED EMAIL APPROAC

04:03
6.4 – BUILDING AUTOMATED WORKFLOWS & DRIP CAMPAIGNS

05:10
6.5 – Case Study #2 – BigBasket Email Automation Strategy

04:53
6.6 – EMAIL DELIVERABILITY & SPAM FILTER AVOIDANCE

05:59
6.7 – Case Study #3 – BOAT MAINTAINING INBOX PLACEMENT

04:08
6.8 – Wrap-Up and Expert Tips

03:44
7.1 – INTRODUCTION & WHY PAID ADS STILL MATTER

03:09
7.2 – ADVANCED GOOGLE ADS BIDDING STRATEGIES

04:05
7.3 – Case Study #1 – SAAS COMPANY REDUCING CPA BY 35

05:06
7.4 – REMARKETING & RETARGETING

05:15
7.5 – Case Study #2 –CROSS-PLATFORM RETARGETING

04:22
7.6 – OPTIMIZING ROI WITH AUDIENCE TARGETING

05:22
7.7 – Case Study #3 – HYPER-PERSONALIZED ADS

04:16
7.8 – WRAP-UP and ACTION STEPS

03:25
8.1 – Intro
8.2 – Building Long-Term Partnerships

03:15
8.2.1 – Influencer Marketing At Scale

03:12
8.3 – Case Study

02:36
8.4 Costs, ROI, & Reach Trade-Offs

03:02
8.5 – Case Study 2

02:15
8.6 – Measuring ROI & Campaign Success

03:00
8.7 – Case Study 3

02:31
8.8 – Wrap-Up & Expert Tips

02:31
9.1 – Why Affiliate Marketing Matters

01:34
9.2 – Setting Up an Affiliate Program

02:57
9.3 – Real Brand Example #1

02:40
9.4 – Choosing & Managing the Right Affiliates

03:05
9.5 – Real Brand Example #2

02:45
9.6 – Performance Tracking & Optimization

03:18
9.7 – Real Brand Example #3

02:06
9.8 – Wrap-Up & Expert Tips

02:28
10.1 – Why Video Marketing Still Reigns

01:29
10.2 – YouTube Monetization & Channel Growth

03:31
10.3 – Real Brand Example #1

02:44
10.4 – Live Streams & Webinars

02:21
10.5 – Real Brand Example #2

02:12
10.6 – Video SEO

03:38
10.7 – Real Brand Example #3

02:02
10.8 – Wrap-Up & Expert Tips

02:42
11.1 – Why it matters

01:39
11.2 – In-App Advertising Campaigns

03:08
11.3 – Case Study 1 -Monetizing While Preserving UX

02:12
11.4 – App Store Optimization (ASO)

02:53
11.5 – Case Study 2 – Indian App’s ASO-Driven Success

02:10
11.6 – SMS & Push Notification

02:36
11.7 – Case Study 3 – E-Commerce App’s Personalized Retention Wins

02:05
11.8 – Wrap-Up & Expert Tips

02:16
12.1 – Customer Retention Strategies

01:19
12.2 – Advanced CRM Tools

02:39
12.3 – Real Brand Example #1_ Retention Gains via CRM Integration

02:08
12.4 – Loyalty Programs & Gamification

03:02
12.5 – Real Brand Example- SaaS Platform

02:07
12.6 – NPS & Feedback Loops

02:44
12.7 – Real Brand Example #3- Turning Detractors into Promoters

02:23
12.8 – Wrap-Up & Expert Tips

02:23
13.1 – The Stakes of Advanced E-Commerce Tactics

01:45
13.2 – Optimizing Product Pages & Checkout Flows

03:11
13.3 – Case Study 1 – Niche Store Achieving

01:56
13.4 – Dynamic Retargeting for Abandoned Carts

03:16
13.5 – Case Study 2 – Personalized Retargeting Success

02:01
13.6 – Leveraging Marketplaces

02:32
13.7 – Case Study 3 – Maintaining Brand Consistency Across Channels

01:38
13.8 – Wrap-Up, Expert Tips and Conclusion

03:27

About Course

Digital Marketing Combo

What’s Included?

Why Enrol?

Course Content

Beginner

1.1 intro

1.2 Demo – Setting up a meta page

1.3 linking insta to fb with demo

1.4 Reels, Posts, Stories

1.5 Boosting Posts on Facebook Marketplace

2.1 Intro

2.2 Types of posts

2.3 Using Meta Insights

2.4 Engaging with Your Audience

2.5 Optimizing Your Profile for Success

2.6 Creating a Consistent Brand Aesthetic

2.7 Boosting Posts for Maximum Reach

2.8 Troubleshooting Common Issues

3.1 Intro

3.2 Setting Up Your YouTube Channe

3.3 Demo – Creating a Youtube Channel

3.4 Uploading your first video

3.5 Understanding Copyright

3.6 Increasing Watch Hours and Engagement

3.7 Youtube Studio

3.8 Post options

4.1 Intro

4.2 Setting Up Your LinkedIn Profile

4.3 Building Connections and Networking

4.4 Sharing Content and Building a Brand

4.5 Using LinkedIn for Business Growth

4.6 Conclusion

5.1 Intro

5.2 Understanding the Basics of Website Building

5.3 Building on Wix Demo

5.4 Building on WordPress Demo

5.5 Maintaining and Updating Your Website

5.6 Conclusion

6.1 Intro

6.2 Getting Started with WhatsApp for Business

6.3 Introduction to Email Marketing

6.4 Best Practices for WhatsApp and Email Marketing

6.5 Boosting Posts on WhatsApp Business

6.6 Recovering Accounts and Contact

6.7 Recovering Mail ID and Password

6.8 Clearing Browser History and Tabs (General)

7.1 Intro

7.2 Understanding the Different Types of Social Media Content

7.3 Planning Your Content

7.4 Tools for Creating Social Media Content (Canva Demo)

7.5 Best Practices for Engaging Content

7.6 Posting and Measuring Success

8.1 Intro

8.2 Understanding Digital Marketing Strategy

8.3 Setting SMART Goals

8.4 Identifying Your Target Audience

8.5 Choosing the Right Platforms

8.6 Measuring Success and Optimizing

9.1 Intro

9.2 Crafting Your Digital Marketing Plan

9.3 Real-Life Case Studies

9.4 Practical Exercises for Application

9.5 Final Project – Your Digital Marketing Plan

Intermediate

Module Introduction

1. Module Introduction

1.2 Digital Marketing Basics SEO

1.2.1 SEO Exercise

1.2.2 Target Group

1.2.3 Google Trends

1.3 What is Classic Marketing

1.3.1 Benefits of Digital Marketing

1.4 DEMO – Setting up a Meta Business Page

1.4.1 Classic vs Digital Marketing Exercise

1.5 Basic Competition Analysis

1.6 ROI and Reach

1.7 USP

1.8 Advanced Tip – Google Alerts

1.9 Customer Journeys